A map is one of the few elements on a website that visitors actually interact with instead of just scrolling past. They click pins, they read labels, they zoom in on the one location that matters to them. Which means the way a marker looks, and the way it labels itself, is doing real communication …
We’ve all seen the viral videos of people pinpointing their exact location on a random dirt road in seconds! Games like GeoGuessr and OpenGuessr have had a huge impact, and turn geography into a high-stakes quiz. Have you ever wondered how they actually work? In this post we’re going to step behind the curtain and …
When you’re managing a map with thousands of markers, speed becomes just as important as the data itself. Map data can be heavy, and trying to load this all at once can lead to resource spikes on your server, slow down of the visitor side and a drop off in engagement as a result. The …
Most of us don’t think twice about using a map to find a nearby coffee shop or local store, it’s one of those habits that feels like second nature. But for some visitors, who depend on keyboard navigation or screen readers, a map can be extremely challenging to use effectively. Making sure your site is …